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Creating the Buyer Journey That Converts Clicks into Customers – *On-Demand*

Creating the Buyer Journey That Converts Clicks into Customers – *On-Demand*

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Overview of This On-Demand Webinar

The following essential steps for government contracting will be covered:

  • The government customer
  • Readiness to be a government contractor
  • Marketing to the customer
  • Government jargon
  • Steps to get started
  • Small business set-asides
  • Targeting the government customer
  • What the buyer wants to know
  • What should go into a capability statement

Speaker: Timm Johnson – Director & Senior Business Counselor, Mason SBDC

Co-sponsor(s) & Partner(s): Prince William County Department of Economic Development and Tourism & Prince William Chamber of Commerce

Contact: Kindly email us at help@masonsbdc.org for any questions

Special Instruction: This on-demand webinar will be presented via Zoom recording. The webinar access details will be provided after registration

Important: Last day to watch the recording is Dec 31st, 2026.

 

Fee: No Cost

Date

Jul 10 2026 - Dec 31 2026
Ongoing...

Time

8:00 am - 11:55 pm

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